UGC Helping Ecomm Brands . Holiday Shipping Deadlines

November 08, 2023

Insights To Help Your Business Grow
PRESENTED BY QUICKBOOKS
Read Time: 5.3 mins

| INSIGHTS

UGC: A Powerful Solution for Ecommerce Brands’ Visual Content Woes

The power of visual User-Generated Content (UGC) is a key solution for challenges faced by ecommerce brands when creating engaging visual content, with many marketers finding value in UGC to lower costs, maintain authenticity, and foster trust among consumers. Instagram is identified as a fruitful platform for generating effective visual UGC, and real customer-created content is perceived to be the most impactful in establishing customer trust and influencing purchase decisions.

• 90% of marketers face challenges in generating enough images/videos for their brands, while 87% find it difficult to maintain a constant flow of fresh visuals.

• 85% of ecommerce marketers believe that visual UGC helps minimize costs, and 87% agree that it simplifies the launch and scalability of campaigns.

| NEWS

Retail
• Amazon to close apparel stores in latest physical retail strategy shift almost a year and a half after opening the first location.

• Neiman Marcus announces next steps to address Climate Change in its journey to revolutionize impact.

• nShift releases new guide to help retailers make the most of digital innovation and the growing expectations from consumers.

• FIGS expands into physical retail by opening its first Community Hub in Los Angeles.

• Micheals, a craft and creative supplies retailer has launched its online marketplace, MakerPlace by Michaels. Sellers have listed hundreds of thousands of SKUs alongside classes and how-tos for beginners, hobbyists, and aspiring professionals.

• Walmart Canada introduces the Buy-Now Pay-Later payment option, powered by Klarna.

Ecommerce
• ShipStation and ChannelEngine announce a partnership that allows merchants to easily import orders, streamline warehouse processes, and automate shipping operations.

• UPS rolls out a hyperlocal delivery service to provide select customers with a fast, next-day delivery option within a metropolitan service area. 

• Intuit QuickBooks introduces ecommerce management for product-based businesses, enabling them to seamlessly handle inventory and sales channels, such as Shopify, Amazon, and eBay, through QuickBooks Online, with data synchronization, automated invoicing, and provides valuable insights for managing stock and profitability.

Fashion
• Spotify will sell capsule collections for top music artists on its site.

• PUMA & Scuderia Ferrari Drop Collaboration for F1 Fans with artist Joshua Vides. 

• Peloton is still struggling, but Lululemon Apparel is a bright spot in their co-branded line.

• Skims unites with Swarovski for apparel collaboration.

• Rob Gronkowski and BYLT Premium Basics partner to support his transition from All-Pro football star to family businessman.

• As concerns about fast-fashion waste gain more attention and with the potential growth of chemical recycling for textiles, the fashion industry may gradually reduce its dependence on PET bottles.

| Holiday Shipping Deadlines

If you need your packages to arrive before December 25th, here's the shipping deadlines:

| Events

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| Featured Provider

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